Embracing the Unlikely Vacationer: Monthly Rentals for Guests Facing Construction Delays
As owners of vacation rentals, we've all had a varied clientele—from weekend explorers and long-term tourists to digital nomads. Yet, another kind of guest to consider is a long-standing circumstantial situation due to recent delays in construction and shortages of workers in the industry. This breed of vacationer is both unique and compelling: a new audience that deserves our care and attention. Let's delve into understanding this specific guest segment, their needs, and how vacation rentals by owners can tap into this rising trend.
Understanding the Construction-Delay Vacationer
First, let's picture the situation. A married couple or family, excitedly planning to move into their new or freshly renovated home, suddenly find themselves facing unexpected construction delays. Perhaps it's a shortage of building materials, unexpected structural issues, or even unanticipated licensing problems. The result? Their move-in date is pushed back, and they are now left scrambling to find a temporary place to stay for weeks or even months. This situation is far more common than one might imagine and is a growing trend in the housing market. That's where a website such as Monthly Rentals by Owner comes beautifully into play with its monthly pricing, terms, and amenities all displayed.
The Ideal Solution: Monthly Rentals by Owner
As vacation rental owners, we can offer these "construction delay vacationers" a temporary sanctuary. It's an ideal solution – they're in need of a comfortable, fully furnished home for an extended but finite period, and they can provide just that.
Monthly Rentals by Owner has specialized in providing monthly and even multi-month stays to guests searching for extended stays for two decades, and that’s why they are the ideal partner for the construction delay vacationer.
Catering to Specific Needs
To accommodate this type of guest, we must understand their specific needs. Unlike the average vacationer, these guests will be living and, in many cases, working from our rentals, often with their whole family. They will require a home-like atmosphere that goes beyond the basics. Things like a fully-equipped kitchen, a dedicated workspace, reliable high-speed Internet, laundry facilities, and possibly child-friendly amenities are vital.
In addition, understanding that these guests are likely navigating a stressful time is essential. Construction delays are frustrating and dealing with builders and contractors, and an unsettled home life can be exhausting. As rental owners, we can distinguish our properties by offering a stress-free rental process, flexible booking and cancellation policies, and providing a comfortable, restful environment for these guests.
Establishing flexible pricing for these guests outside of the typical off-season and shoulder season monthly pricing is a vital part of serving them as a guest. In order to best partner with these guests, it would be beneficial to have flexible, monthly or multi-month rentals available during multiple seasons throughout the year.
Benefits to Vacation Rental Owners
Renting to these guests can have significant advantages for owners. The main draw is the promise of long-term occupancy, often ranging from a month to several months, providing a reliable income stream and reducing the time and effort spent on frequent turnovers. Also, these renters are likely to treat the property with respect as they are looking for a home, not just a place to stay.
Many times, these guests are even comfortable with paying higher rates due to the urgency of their situation and the need for a temporary home. This benefits the owners, allowing them to keep higher rates in place during the busiest times of the year while also keeping their property booked for months at a time.
Attracting the Construction-Delay Vacationer
To attract this unique group of vacationers, listing descriptions should explicitly state that your property is suitable for long-term stays. Highlight the amenities that would appeal to them, like ample workspace, household appliances, and high-speed Wi-Fi. Being upfront about the potential for extended stays is also recommended, as this will set you apart from vacation rentals that are focused solely on short-term occupants.
While construction delays are unfortunate for homeowners, they present a new opportunity for vacation rental owners to fill their properties with guests who are in need of a temporary home. By understanding and catering to the needs of these unique guests, vacation rental owners can set themselves apart in the competitive rental market, ensuring steady occupancy and income. It's a win-win situation for both the homeowner facing construction delays and the vacation rental owner, making "construction delay vacationers" a promising segment to cater to in the future.
